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Etro

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Paisley Single-Breasted Blazer

Etro

$2,790

Metallic Flare Trousers

Etro

$580

Single-Breasted Wool Jacquard Jacket with Arnica Motif

Etro

Paisley Leopard Print Silk Shirt

Etro

$1,550

Jacquard Coat with Nature Motif

Etro

Mock Neck Dress

Etro

$1,990

Kimono Coat with Beads and Floral Medallion Embroidery

Etro

Silk Printed Long Sleeve Shirt

Etro

$1,320

Paisley Cotton-Blend Flared Jeans

Etro

$1,320

Bouclé Wrap Coat with Flower and Animal Motif

Etro

1 code available to try

Most popular today: 10% off select items

By Phia

Founded in Milan in 1968 as a textile company, ETRO carries that fabric-first heritage into a fashion house known for expressive prints and its signature Paisley motif. The brand’s collections place color, texture, and cultural references at the center, with Paisley appearing across garments, bags, and accessories. ETRO also draws on its textile archive and the Pegasus emblem, giving shoppers distinctive details to compare across seasons. The visual language feels eclectic rather than minimal, with bold patterns that turn a bag into the focal point of an outfit. For an ETRO wardrobe search, check sale styles and promo codes alongside secondhand and resale listings for printed pieces or bags. Phia helps shoppers compare ETRO prices, test coupon codes at checkout, and find ETRO designs secondhand.

Editorial

Etro Fall/Winter 2026 Collection: Paisley Dresses and Tailoring

Etro's Fall/Winter 2026/2027 collection sets paisley and tactile ornament against structured tailoring, so the print reads as a considered layer rather than pure decoration. The pairing reflects the house's long habit of treating pattern as a design element with its own weight, not a seasonal add-on. This edit gathers dresses, jackets and coats from the season so a single strong piece can anchor a plainer wardrobe.

Editorial

Etro Spring 2027: Etro with the Volume Turned Down

Etro Spring 2027 is called Halo, an aura of paisleys and fabrics floating around the woman, with maxi lengths in nearly half the looks. I go through the dresses, the tailoring that keeps it honest, and the jackets.

Editorial

Etro Dresses and Bags

Gimmo Etro started this Milan house in 1968 as a textile company, not a clothing label, built on a private collection of antique paisley shawls he and his wife Roberta had spent years assembling. The paisley did not become the brand's signature until 1981, after a trip to India, and it took until the early 1990s for Etro to sell a full ready-to-wear wardrobe at all.

Editorial

Etro Collaboration: Birkenstock by Etro Clogs, Sandals and Cape

The Etro collaboration with Birkenstock first appeared on the runway at Milan Fashion Week for Etro's Fall/Winter 2026 show. I gather every piece of the drop, plus new-in Etro dresses and skirts that suit the taupe and chocolate palette.

Editorial

Printed Maxi And Mini Dresses

You need a slip under a dress when the problem is opacity or cling, and those are not the same thing.

Editorial

Fall Dinner Party Outfits for Guests Who Want to Look Great

A fall dinner party is the best excuse to dress up a little. This is the skirt, top, pump and earring combination I would wear to someone else's table.

Editorial

Spring Forward

A sneak peek at lighter fabrics for next month. All the new colors that transition you out of winter fur.

Editorial

The Well-Dressed Man: 10 Outfits That Always Work

A well-dressed man relies on a handful of formulas: blazer and trousers, shirt and chinos, knit and denim, and shoes that fit the occasion. The picks are chosen to mix freely, with blazers, shirts, trousers and shoes that combine into outfits without much thought.

Editorial

Bras, Bralettes and What You Sleep In

How to read a bra size properly, when a bralette is enough, and the soft layers worth owning for the end of the day.

Editorial

Mini Skirts and Midi Skirts: Leather, Lace, Short and Sharp to Long and Fluid

A skirt can change the whole mood of an outfit in one swap. The collection ranges from short and sharp to long and fluid, in fabrics from leather to lace. This edit is the group of skirts that make a plain top interesting.

Editorial

Cold Weather Dressing: What the Outer Layer Has to Do

Cold weather dressing: the outer layer absorbs all the pressure, so everything underneath becomes negotiable. What the coat has to do.

Editorial

Dressing for the Real Cold

The first properly cold week of the year always reveals who planned ahead and who is still wearing a trench in a wind chill. This season the answer is shearling, long wool coats and boots that actually reach the knee, worn with a little more polish than pure practicality would demand. These are the pieces that make winter something to dress for rather than endure.

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Active Deals

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10%Off

Code

10% off select items

10% off select items at Etro.com.

E10

Etro

Trending Editorials

Etro Fall/Winter 2026 Collection: Paisley Dresses and Tailoring